Routes sell for 10 to 12 times monthly billing. There’s a smarter way to build a service book.
A $3,000/month route costs $30,000–$36,000 cash up front. The customers never chose you, and industry rule of thumb says 10–30% churn out after the transfer. You bought a book that starts shrinking the day you sign.
PoolSonar flips it. Every new in-ground pool permitted in your county lands in your inbox the week it surfaces, before the water’s in, before any other company knows it exists. You win the customer yourself. And we only work with one pool company per county.
| Buying a pool route | PoolSonar | |
|---|---|---|
| Upfront cost | 10–12× monthly billing, often $20k–$50k+ cash | $0 down, from $299/mo |
| What you get | Someone else's existing customers | Every brand-new pool in your county, before it's filled |
| Churn risk | Customers never chose you; 10–30% walk after transfer | You win them yourself, they're yours from day one |
| Growth | Fixed book, buy again to grow | New permits every single week |
| Exclusivity | None, competitors keep competing | One pool company per county, period |
| Guarantee | None | 30 permits in 90 days or tear the agreement up |
One won pool is roughly $30,000 of service revenue over ten years. Last month Wake County alone permitted 15 of them.
If PoolSonar surfaces fewer than 30 pool permits in your counties in your first 90 days, tear the agreement up and keep the lists. We can afford this guarantee because the permits are already happening — you just can’t see them yet.
Ten minutes and we’ll pull your county’s live permit numbers so you can compare the math yourself.
